Party America Sets Six Consecutive Sales years and Record Profit & Receives National Retail Award

April 24, 2004--Net income increased a record 226%. Since the company is privately held, the actual net profit was not released. The company is also estimating sales to increase in 2005 by another 35% as they will now have the full benefit of the acquisition for twelve months and are scheduled to open additional company owned stores.

In addition, the company is also projecting over $47 million in franchise sales from its 63 franchise retail stores across the country. In 2004, the franchise organization posted over $20 million in sales and those numbers were not reflected in the above numbers for 2004.

“Not only are we continuing our momentum with sales and profit, but at the same time we are increasing our number of stores,” said Marty Allen, CEO, Party America. “We have momentum, and a strong base in from which to continue building,” he continued.

Party Retailer of the Year
In March of 2004, at the annual trade show for the party industry, six national awards were presented to outstanding retailers who operate in the party sector. Of the six awards that were presented, Party America received two of the awards, including the most prestigious, Party Retailer of the Year award. This award is presented to a chain that is consistently outstanding in all areas of party retailing: merchandising, display, promotion, customer service and online. This was the first year that awards were presented to the party industry, thus making this a significant event for not only Party America, but for the industry as a whole.

“This was like winning the Oscar in our industry,” said Allen. “We are honored that we were recognized for all our efforts.”

About Party America
PARTY AMERICA, AMERICA'S PARTY SUPERSTORES, is the leading retailer of party supplies based west of the Rocky Mountains. Currently, Party America operates 63 company owned stores throughout California, Colorado, Kansas, Oklahoma, and Arizona and currently operates over 63 franchises throughout the United States. The company is planning to open another four to six company owned stores in fiscal 2005 and is currently selling franchises throughout all 50 states, and internationally.

Party America delivers a wide selection of party goods at a great value, coupled with providing great party ideas to the consumer through a well-trained group of employees in each store. For more information see partyamerica.com




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